Big Culture Records

Augmented Reality Music Artists

Our record label roster is made up of Augmented Reality Music (A.R.M.) artists. Their characters are the creation of Big Culture Records, and their names are a moniker. Their images have been created using AI technology, bringing imagination into the real world.

Our Recording Process

Currently, all our artists' songs are written by Hayward Collab - a songwriting partnership. Once a song is chosen for recording, a production team is put together to carry the project through to a release-ready track. Their voices are brought to life by amazing session singers who choose to remain anonymous.

Noel Garland

Known as The Xmas Crooner, Noel Garland previously released the single "Save Me A Place", a Christmas track reminiscent of the classic "I'll Be Home For Christmas" that showcased his "modern Sinatra sound, with a hint of Bublé". While he does not have new music this year, his existing holiday single continues to spread seasonal cheer for the whole family.

Starrie Lyte and The Tree Tops

Starrie Lyte can't contain her excitement for the most wonderful time of the year. Cosy up with some hot chocolate and add Starrie Lyte's "My Magic Christmas Tree" to your Christmas playlist. While she doesn't have new music this year, her track with her warm vocals reminiscent of Ariana Grande, Taylor Swift, and Lizzy McAlpine is the perfect soundtrack for the season.